Helga Thomas is the founder and owner of HET
Communications, a successful image management agency providing boutique-style,
custom tailored personal branding services. Ms. Thomas works directly with high
profile clientele on personal image and cross-cultural training for today’s global
environment in business, politics, and the entertainment sector. HET’s clients
list also includes startup entrepreneurs hoping to take their venture to market
or positioning their company for sale.
Ms. Thomas identified increasingly global
competition as a key driver in the branding and image management industry when
she launched HET Communications in 2009. Her vision to create a firm that
employs some non-traditional branding approaches for today’s globally
competitive firms and individuals has come to fruition over the last 5 years.
Ms. Thomas has carefully cultivated a wide range of tools
that can be deployed with individuals in high-tech, luxury and consumer brand
organizations and utilizes her deep understanding of the strategic image
management and branding world to develop powerful personal brands that resonate
around the world.
In 2001, Ms. Thomas found
herself in Europe in support of dressing executives traveling to Asia to
promote the early stages of cross-cultural and truly global ventures. It was
then that Ms. Thomas realized that globalization requires soft skills that
transcend all languages and cultures. Ms. Thomas can be called a true pioneer
in identifying the possession of these skills to be the root of most social and
Helga Thomas is based and lives in Washington, DC.
When she is not advising clients she enjoys supporting the Global Kids charity
where she also serves on the Advisory Board.